Lodging Dashboard April 2014

# of Visitors to Hilton Head Island: 240,059
Home/Villa & Hotel Occupancy Combined: 61.4%
Hotel Occupancy: 72.6%
Timeshare Occupancy: 97%
Home/Villa & Hotel Average Daily Rate Combined: $213
Hotel Average Daily Rate: $156.05

Sources: Smith Travel Research and Vacation Travel Research Program

Lodging Dashboard  April 2013 compared to April 2014

# of visitors is up from last year by: 12.17%
Home/Villa & Hotel Occupancy Combined is up from last year: 15.4%
Hotel Occupancy is up from last year: 15.5%
Timeshare Occupancy is up from last year: .72%
Home/Villa & Hotel Average Daily Rate Combined is up from last year: 14.2%
Hotel Average Daily Rate is up from last year: 13.4%

Sources: Smith Travel Research and Vacation Travel Research Program

Lodging Dashboard Year to Date April 2014

# of Visitors to Hilton Head Island: 805,726
Home/Villa & Hotel Occupancy Combined: 42.6%
Hotel Occupancy: 51.8%
Timeshare Occupancy: 88.7%
Home/Villa & Hotel Average Daily Rate Combined: $146.00
Hotel Average Daily Rate: $123.19

Sources: Smith Travel Research and Vacation Travel Research Program

Lodging Dashboard YTD 2014 compared to YTD 2013

# of visitors to Hilton Head Island is up from last year by: 6.74%
Home/Villa & Hotel Occupancy is down from last year: 2.5%
Hotel Occupancy is up from last year: 2.3%
Timeshare Occupancy is up from last year: 1.14%
Home/Villa & Hotel Average Daily Rate Combined up: 9.7%
Hotel Average Daily Rate is up from last year: 10.2%

Sources: Smith Travel Research and Vacation Travel Research Program

 

Latest News

2014 Hilton Head Island Tourism Summit

This summit was held at the Sea Pines Resort on May 6, 2014 to coincide with National Tourism Week. Learn More

2014 Visitor Profile Study Household Incomes 150,000 and higher

This research study report was presented to the Hilton Head Island Marketing Council with a specific emphasis on visitors with a household income of 150,000 or higher. Learn More

June 2014 Beaufort County Community Profile

The Beaufort County Community Profile includes data related to employment, demographics, industries, occupations and educational levels. Learn More

December 2013 Beaufort County Labor Profile

This section includes information related to the Beaufort County Labor Profile. Areas such as population growth, demographics, commuting patterns and industry sector statistics will be readily available. Learn More

Popular Research

Hilton Head Island Oyster Festival Visitor Survey Results 2013

This section includes results of Visitor Surveys conducted during the 2013 Oyster Fest. Learn More

2013 Hilton Head Island-Bluffton Chamber of Commerce Summer Business Barometer Survey

This survey was conducted in the summer of 2013 to research the overall economic climate for the Hilton Head Island Bluffton area. Learn More

2013-2014 Visitor Profile Study Top Line Preliminary Results

This section includes a closer look at the Hilton Head Island visitor with regards to demographics, visitor planning, visitor behavior,visitor perception, visitor value, media consumption and transportation. Learn More

Hilton Head Island - Tennis Destination Study November 2013

This report focuses on tennis research related to Hilton Head Island. Learn More

Search Economic Data

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