Lodging Dashboard July 2014

# of Visitors to Hilton Head Island: 300,125
Home/Villa & Hotel Occupancy Combined: 85.4%
Hotel Occupancy: 81.6%
Timeshare Occupancy: 98.8%
Home/Villa & Hotel Average Daily Rate Combined: $316.00
Hotel Average Daily Rate: $183.93

Sources: Smith Travel Research and Vacation Travel Research Program

Lodging Dashboard  July 2013 compared to July 2014

# of visitors is up from last year by: 5.6%
Home/Villa & Hotel Occupancy Combined is up from last year: 1.3%
Hotel Occupancy is up from last year: 1.8%
Timeshare Occupancy is up from last year: .2%
Home/Villa & Hotel Average Daily Rate Combined is up from last year: 7.3%
Hotel Average Daily Rate is up from last year: 10%

Sources: Smith Travel Research and Vacation Travel Research Program

Lodging Dashboard Year to Date July 2014

# of Visitors to Hilton Head Island: 1,625,103
Home/Villa & Hotel Occupancy Combined: 55.7%
Hotel Occupancy: 62.2%
Timeshare Occupancy: 94.5%
Home/Villa & Hotel Average Daily Rate Combined: $218.00
Hotel Average Daily Rate: $148.23

Sources: Smith Travel Research and Vacation Travel Research Program

Lodging Dashboard YTD 2014 compared to YTD 2013

# of visitors to Hilton Head Island is up from last year by: 7.3%
Home/Villa & Hotel Occupancy is down from last year: .10%
Hotel Occupancy is up from last year: 3%
Timeshare Occupancy is up from last year: .96%
Home/Villa & Hotel Average Daily Rate Combined up: 7.5%
Hotel Average Daily Rate is up from last year: 9%

Sources: Smith Travel Research and Vacation Travel Research Program

 

Latest News

2014 Visitor Profile Study Household Incomes 150,000 and higher

This research study report was presented to the Hilton Head Island Marketing Council with a specific emphasis on visitors with a household income of 150,000 or higher. Learn More

Visitor Data Summary July 2014

This section includes occupancy rates, average daily rates and number of visitors for Hilton Head Island. Data is related to hotels, timeshare properties, and home and villa rentals. Learn More

SC Realtors MLS Statistics April 2014

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2013 Year end Visitor Data Summary

This section includes occupancy rates, average daily rates and number of visitors for Hilton Head Island. Data is related to hotels, timeshare properties, and home and villa rentals. Learn More

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This section includes results of Visitor Surveys conducted during the 2013 Oyster Fest. Learn More

2013 Hilton Head Island-Bluffton Chamber of Commerce Summer Business Barometer Survey

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2013-2014 Visitor Profile Study Top Line Preliminary Results

This section includes a closer look at the Hilton Head Island visitor with regards to demographics, visitor planning, visitor behavior,visitor perception, visitor value, media consumption and transportation. Learn More

Hilton Head Island - Tennis Destination Study November 2013

This report focuses on tennis research related to Hilton Head Island. Learn More

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